(Evaluation Question 5)
How would you attract/address the audience?
We Crimson Webb Films understand the importance of attracting and addressing our audience in our title sequence. As if we did not successfully attract our audience with our title sequence, 'Patient Purgatory'; we would not be for-filling our client's requirements for the film advertisement to the professional level that we want to provide. We would like to show how we attract our target audience being teenagers and young adults.
'Who hears me, who understands me, becomes mine, a possession for all time'- Ralph Waldo Emerson.
This quote at the start of the title sequence 'Patient Purgatory', which in turn intrigues are target audience range to continue watching as it is unique opening to the title sequence.
This quote at the start of the title sequence 'Patient Purgatory', which in turn intrigues are target audience range to continue watching as it is unique opening to the title sequence.
The title font of Patient Purgatory is simplistic and yet effected. The dark grey overshadows the problems at the Churchdown Mental Facility
Attracting the audience further to the problems at the Asylum and the journey that Agent Lynch takes to find out.
Attracting the audience further to the problems at the Asylum and the journey that Agent Lynch takes to find out.
The footprints on the floor, combined with the spooky, dark patient room with lose cables around the stone cold floor. Attracts the every day teenager as this intrigues them further to explore the setting and subconsciously think about what has happened and what is going to happen next.
Agent Lynch here is looking professional but surprisingly calm for the situation with a stern look of concern. This attracts the audience as the audience wanders what Agent Lynch is going to do next to try and get out of this situation. A situation that seems to be getting worse by the second; as an approaching shadow emerges- causing tension for the target audience making them freeze in suspense.
The use of the contrasting lighting from a high key to a low key shoes hoe negative the situation is for Agent Lynch as it shows his collapsing corpse from the heavy blow to the neck and head by the mental patient hiding in the shadows. This causes a lot of fright and nerves to show in our target audience as like the wall in this screenshot of our title sequence the characters are crumbling under the pressure of the cement that binds this dystopian world together.
The image towards the end attracts the audience to our title sequence as it ends on a cliffhanger as the mental patient escapes after dealing with the two associates and heads off into the blinding light. The night sky also symbolizes the discomfort of the audience at this moment in time; as their protector and main character Agent Lynch is murdered by a seemingly innocent girl. The stereotypes reversed makes the audience at least interested enough to enjoy the title sequence; thus we have completed our client and our expectations on the title sequence. As we saw in our interviews about the audience, as they specifically said that our title sequence met the criteria.